The legal and proptech company aims to provide Ontarians with additional confidence in the real estate legal process

TORONTO–(BUSINESS WIRE)–Doormat has been approved as a participant of the Law Society of Ontario’s (LSO) Access to Innovation (A2I) program. Doormat is the second company to be approved as a program participant, having demonstrated that they meet the program’s standards for quality and consumer protection. This A2I stamp of approval from the LSO will bring assurance to Ontarians that Doormat has been vetted by the regulator to ensure it operates in a manner that protects its clients.

The LSO regulates and licenses all lawyers and paralegals in the province. Its A2I program is designed to enable businesses like Doormat to operate in a regulatory safe space, ensuring that innovation in the legal space is done in a way that protects the public. Combining proptech and legal tech, Doormat offers Ontarians with an online solution where homeowners and homebuyers can go for their legal real estate needs. By participating in the LSO’s program, Ontarians can have confidence that Doormat has demonstrated the ability to provide quality service, while minimizing potential risks.

“Collaborating with the LSO’s Access to Innovation (A2I) program represents a natural progression for Doormat, given our operation in Ontario’s legal landscape,” said Robert Saunders, CEO and Co-Founder of Doormat. “This program approval signifies a pivotal moment for us at Doormat. We are eager to work with the Law Society of Ontario to ensure that Ontarians are protected as they turn to digital solutions for their real estate legal needs.”

Understanding the evolution of the real estate industry as technology continues to enhance the client experience, Doormat turned to the digitization of the property closing process to help Canadians feel confident and informed throughout their journey. Through the use of technology, Doormat is saving homebuyers and homeowners time and money, while also providing them with peace of mind knowing that a dedicated Doormat lawyer is handling every transaction. In fact, 82% of Canadians believe technology is essential for enhancing the legal process of buying and selling real estate in Canada.

Joining the first A2I program participant, Willful, Canada’s market-leading online will platform, Doormat aims to bring innovation to real estate law in a responsible manner through A2I. “Having worked closely as Doormat’s first formal advisor and angel investor, I am thrilled to see Doormat joining Willful within the LSO’s Access to Innovation (A2I) program,” said Erin Bury, CEO and Co-Founder of Willful. “Our collective missions are simple: to improve access to justice for Ontarians, and we are both committed to empowering Canadians with simple, affordable, and convenient digital solutions to common legal processes.”

Together, Doormat and the A2I program have the opportunity to bring responsible innovation to the legal industry while redefining the real estate journey for the benefit of Canadians. Doormat will continue to add more value to legal real estate needs while in alignment with the rigorous quality standards set forth by the LSO.

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Doormat is Ontario’s real estate lawyer, revolutionizing a critical stage of the homeownership experience through an online personalized experience where buyers and sellers can conveniently communicate, negotiate, and complete their real estate transactions, all within a user-friendly and secure environment. Combining legal tech and proptech, Doormat is evolving the untapped real estate lawyer industry and is dedicated to simplifying the real estate transaction process, starting in Ontario. Through its online platform, Doormat is bringing much-needed simplicity and ease to a complex process and is building a better way to do real estate legal transactions. To learn more, visit


Taylor McKibbon

Talk Shop Media

+1 (403) 707 6300