DUBLIN–(BUSINESS WIRE)–The Global Advanced Persistent Threat Protection Market Report 2023: “APT Market is Expected to Grow at a CAGR of 20% to 2031” has been added to ResearchAndMarkets.com’s offering.

The global Advanced Persistent Threat Protection Market is expected to grow at a CAGR of 20% throughout the forecast period of 2023 to 2031.

This study report represents analysis of each segment from 2021 to 2031 considering 2022 as the base year. Compounded Annual Growth Rate (CAGR) for each of the respective segments estimated for the forecast period of 2023 to 2031.

With the widespread usage of BYOD devices, the work-from-home (WFH) trend, and internet penetration in every part of the globe, individuals are becoming increasingly reliant on digital technology, hence increasing the need for APT defenses. APT protection solutions enable enterprises to maintain business continuity and security postures in the face of cybercrime and malicious threat actors.

Rising Security Breaches and Cyberattacks Owing to The Pandemic Are Driving Market Dynamics

Cyber threats not only hinder the productivity of businesses but can cause damage to their vital IT infrastructure and sensitive data. There is an increase in the frequency of cybercrimes due to the rapid expansion of digital transactions across all industrial verticals. Increased enterprise data breaches and data leaks are driving demand for cybersecurity products and services.

This increase is attributable to technologies like ML, which enable attackers to generate several variants of harmful code every day. In addition, since mid-January, organized crime gangs have started constructing assault infrastructure. Mark Monitor indicates that since mid-January, approximately 100,000 COVID-19-related domains have been registered, with the highest rate occurring between 11-18 March. I

n addition, Malwarebytes claims that cybercriminals and state-sponsored APT groups have begun employing COVID-19 lures. Included in these attacks are lure documents containing links to malicious Microsoft Office templates, malware macros, RTF exploits utilizing OLEI-related vulnerabilities, and malicious LNK files.

Technological Advancements in The Past Coupled with A Favourable Digital Infrastructure

China owns the second-largest proportion of the global advanced persistent threat protection market at 15% of the revenue share. Increasing data accessibility and dependability are driving the adoption of these services by a variety of enterprises.

In addition, the market for advanced persistent threat protection has shifted from classic, unsophisticated malware attacks to advanced and zero-day attacks, creating a hospitable climate for the adoption and development of advanced persistent threat security technologies in the region.

Lack Of Enterprise Awareness on APT to Restrain the Market Growth

Advanced persistent threats are highly targeted, persistent for an extended period of time, and diversified in character. As the corporate environment evolves, so do the security requirements, as dozens of new zero-day threats surface. This ignorance of advanced security risks places businesses at risk and restrains the growth of the market for advanced persistent threat prevention. There is a significant knowledge gap among businesses regarding APTs and how to defend against them.

Proliferation Of Cloud-Based Solutions and Services for APT Defence to Widen Market Opportunities

With the proliferation of a trillion terabytes of sensitive data into the cloud, security concerns have increased as cyber attackers have become a serious threat. Companies that rely excessively on cloud-based models are now more vulnerable than ever to various cyber dangers.

Complexities Of Advanced Threats to Challenge the Market Expansion

Globally, cybercriminals are experimenting with novel methods to exploit mobile devices. Each month, multiple new kinds of mobile phone-targeting malware are discovered.

APT protection and targeted threats have greatly expanded in volume, breadth, and sophistication during the past five years, becoming the most serious security challenge for any firm. Cybercriminals deploy sophisticated assault strategies to access corporations’ networks and steal data, making organizations susceptible to attack.

The Large Businesses Segment Within the Market by Enterprise Size Led the Market In 2022

Large firms are businesses with more than one thousand employees. These firms make substantial investments in cutting-edge technologies to increase their overall productivity and efficiency.

Large businesses are increasingly choosing APT protection solutions and are anticipated to invest heavily in advanced APT protection solutions to ensure optimal security for their firms’ intensely competitive environments. APTs are more likely to target organizations and businesses that contain vast quantities of sensitive and personal information, such as those in the BFSI, government, healthcare, telecom, and education sectors.

Intrusion Detection System/Intrusion Prevention System (IDS/IPS) Segment Dominates the Market by Solutions In 2022

The growth of the intrusion detection system/intrusion prevention system (IDS/IPS) sector in the advanced persistent threat protection market can be ascribed to reasons such as increased security threats, data breach fears, and a constantly changing regulatory landscape. Cyberattacks, such as malware, ransomware, and denial of service (DoS), have the ability to damage an enterprise’s existing security systems.

Financial Segment Remains the Dominant End User Vertical in 2022

It is estimated that the finance segment will dominate the advanced persistent threat protection market with a 25% revenue share, due to factors such as the increasing adoption of online payment systems and the rising technological advancement in fin-tech companies to ensure consumer data protection, among others.

North America Remains the Global Leader, While APAC is the Growth Leader

North America is dominate the global advanced persistent threat protection market with a share of 28% in 2022. Increased investment in R&D activities, resulting in the introduction of new technologies in the APT protection market, and the presence of the majority of market players, namely IBM Corporation and McAfee LLC in the North American region are the primary factors driving the market growth of advanced persistent threat protection in the North American region.

Asia Pacific is expected to develop at the quickest rate from 2023 to 2031, at a CAGR of 26%. This trend is influenced by increasing government laws and technological advances, as well as the expanding adoption of machine learning (ML), the Internet of Things (IoT), big data analytics, and artificial intelligence (AI) across the Asia Pacific area.

Moreover, this region is home to a huge number of established small and medium-sized businesses (SMEs) that are expanding at a respectable rate to serve their extensive client base. The fact that SMEs are focusing on installing APT security solutions to manage their company data is a factor impacting market growth in the South Asia-Pacific region.

Key questions answered in this report

  • What are the key micro and macro environmental factors that are impacting the growth of Advanced Persistent Threat Protection market?
  • What are the key investment pockets with respect to product segments and geographies currently and during the forecast period?
  • Estimated forecast and market projections up to 2031.
  • Which segment accounts for the fastest CAGR during the forecast period?
  • Which market segment holds a larger market share and why?
  • Are low and middle-income economies investing in the Advanced Persistent Threat Protection market?
  • Which is the largest regional market for Advanced Persistent Threat Protection market?
  • What are the market trends and dynamics in emerging markets such as Asia Pacific, Latin America, and Middle East & Africa?
  • Which are the key trends driving Advanced Persistent Threat Protection market growth?
  • Who are the key competitors and what are their key strategies to enhance their market presence in the Advanced Persistent Threat Protection market worldwide?

Company Profiles

  • Broadcom
  • McAfee
  • Kaspersky
  • Fortinet
  • FireEye
  • Raytheon Technologies
  • Sophos
  • ESET
  • Palo Alto Networks
  • VMware Carbon Black
  • Microsoft
  • Cisco
  • Webroot
  • F-Secure
  • Trend Micro
  • CyberArk
  • RevBits
  • Wijungle
  • BluVector
  • Aristi Labs
  • Securden
  • Red Sift
  • ZecOps
  • XM Cyber

Market Segmentation


  • Solutions
  • Services


  • Security Information and Event Management (SIEM)
  • Endpoint Protection
  • Intrusion Detection System/ Intrusion Prevention System (IDS/ IPS)
  • Sandboxing
  • Next-Generation Firewall (NGFW)
  • Forensic Analysis
  • Other solutions (encrypted traffic management, and content security and administration)


  • Integration and deployment
  • Support and maintenance
  • Consulting

Deployment Mode

  • Cloud
  • On-premise

Organization Size

  • Large Enterprises
  • SMEs


  • Banking, Financial Services, and Insurance (BFSI)
  • Construction and Engineering
  • Healthcare
  • Retail and ecommerce
  • Energy and utilities
  • Media and entertainment
  • Government and defense
  • IT
  • Telecommunications
  • Other verticals (education, automotive, and transportation)

For more information about this report visit https://www.researchandmarkets.com/r/pb3lv2

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